Training programmes
Modules will cover PR and propaganda; ‘spin’ and the role of public relations in political and commercial communication; PR and the new media; media management in times of conflict, PR and the promotional practices of special interest groups; NGOs and the news.
In addition to a thorough grounding in the origins, theoretical development and research methods used in the study of media and communication research this programme offers access to academic knowledge about the history, growth and development of the internet and other related wired and wireless technologies, the different applications to which these technologies have been put, and their social and psychological impact upon users and societies.
This programme allows you to build on the broad introduction to media and communication research and specialise by studying the developments that have occurred around the world in the provision of electronic government.
The course aims to provide you with a thorough grounding in the theories, approaches and research necessary for studying, analysing, and understanding media and communication processes in both national and global contexts.
MSc Corporate Communication and Public Affairs provides the practical skills and relevant academic knowledge required for a career within the Corporate Communication field. This course has been developed in direct response to employers' needs through close consultation with leading practitioners and professional bodies.
The MSc Journalism has been designed to develop both critical understanding of the profession and provide an overview of the practices and concepts of journalism. It explores the role of radio, television, print and online platforms, developing skills and building experience. An understanding of the media and an insight into the legal and ethical issues facing the industry today is provided as part of the course.